Ny Corporate Photography

Written by Tara Peris
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New York corporate photography has evolved a great deal in recent years. Changing trends within both business and photography circles have converged to create more options than ever before. You can go with the conventional black and white headshot if you want to, but there are a number of professional, eye-catching alternatives you might want to consider first.

It used to be the case that corporate photography involved bland headshots of men in suits. In traditional black and white or color, they all looked more or less the same. Essentially, business people shelled out big bucks for simple photos that did little to distinguish them from the competition.

Consider Your Goals

Corporate photography serves many purposes, but most industry insiders will tell you that it is designed to personalize services and to foster a more friendly business identity. If this is the case, then you want corporate photos that actually stand out from the pack. They need not be flashy or garish, but it helps to have distinctive features that bring a business to life.

These days, digital technology has allowed multiple images to be merged, making it possible to present a corporate photo against a variety of eye-catching backdrops. Whether you choose the company headquarters downtown or a well-known landmark or work site, this feature often serves to make your picture stand out in a professional manner. Talk to your photographer about the full range of options and review portfolio shots carefully when making a decision about what is best for you.

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