Digital Printing Machine

Written by Patricia Tunstall
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A digital printing machine is a relatively new apparatus compared to inkjet systems, which have been around since the late 1960s. Digital machines have many advantages over other technologies, not the least of which is variable data printing that delivers unique results printed on the many substrates used by industry. The ability of digital machines to customize runs and print on-demand products has led to the development of remarkable equipment for industrial use.

Brand-name manufacturers have built their own systems to print graphics and overlays on plastic cards for identification, driver's licenses, and other purposes. In the label field, a digital printing machine enables a business to produce short-run, high-quality, color labels--on demand. This capability permits businesses to respond to market changes, and the printer to produce only the number of labels needed at any one time.

Digital Printing Machine Facilitates Design to Production

A digital printing machine has many advantages over current analog printing; its efficiency is astounding--it can go from design to production instantly. Of course, such a streamlined operation cuts costs by reducing set-up time and the number of steps involved in the process. Non-impact printing is also a big plus because it decreases the possibility of problems with the substrate.

A digital machine can have 600 dpi resolution, medium runs, and greater speed in production that means faster times to market. Substrates are varied, from textiles to plastics: PVC, polyester, polycarbonate, mousepads, keypads, flooring, wall covering. With the ability to shift text and designs instantly, and to immediately customize runs to meet customer needs, digital technology has revolutionized printing possibilities.

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