Letter Head

Written by Scott Martin
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There's a reason they call it "letter head"--it's the first thing your client or customer sees whenever you send a document. From a fax to a personal letter, you'll want to make sure that your letterhead makes your company stand out. You'll also want to make sure that it has been printed well--to make your business look as professional as possible.

Things to Consider When Creating Letter Head

The first and most important thing to consider when creating letter head is what, if any, artwork you will be incorporating. Does your company logo have an odd shape? Should it more or less blend into the address line? Perhaps you will want to orient your letter head vertically instead of the traditional horizontal orientation.

Secondly, you'll want to consider your use of color. Black and white letterhead certainly works, but if that's your choice, you might opt for a higher stock of paper. You also might consider one or two accent ink colors, to make your letter head stand out.

Lastly, you'll want to consider the sort of type you desire. Choose font size and font face carefully, and feel free to look to your printer for examples. Finally, consider options such as raised or embossed type, to augment the type of feel your company represents.


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