Business Domain Names

Written by Sierra Rein
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Choosing a business domain name can be one of the most important decisions a company can make. This is especially true if an online presence is going to play a major part in the overall health of the company itself. Here are a few tips to take into account when considering business domain names.

First of all, keep the domain name short and simple. This will make it easier for potential customers, current customers, and business partners to remember. Refrain from using hyphens and never use spaces or symbols. If there is a possibility of growth and expansion in the business future, do not choose a business domain name that is too purpose-specific. Otherwise, new domain names will have to be purchased to meet new growth criteria.

It is best to purchase business domain names in all of the major TLDs (or Top Level Domains), which include .com, .net, and .org. By purchasing the same domain prefix in all TLDs, a business can control its own identity within the online community. It will not have to worry about another company buying the same domain name with a different variant URL ending. This will reduce customer confusion as well as competition.

Registering and Parking Business Domain Names

Companies that buy a lot of domain names in one movement should choose to park these domains at one server space and through one online hosting company. This will make it easier to manage all the domains and allow updates to occur through one phone call or email. It is also incredibly important to remember when these business domain names will come up for renewal, and to create a plan to contact the domain name supplier when the time comes to renew one's service.

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