Retail Packaging

Written by Linda Alexander
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Contract packagers are companies who produce retail packaging and pack your manufactured products for you. Many times, contract packaging is integrated with other services, such as warehousing and light assembly, to lower costs and because it is more efficient. Packagers can do anything from produce retail packaging to coordinating with other supply chain responsibilities.

When to Hire Help for Retail Packaging

It might be time to outsource your packaging operations when you have more volume than your manufacturing lines can handle. You can use a contract packager for short term requirements, such as new product testing or holiday seasonal products. You can also hire them for the long-term to take over all of your packaging functions.

When you consider outsourcing your retail packaging solutions, make sure you know what you need before you sign any contracts. Communicate clearly to the packaging partner to be sure they meet your needs and share your goals. Check references of any potential partners to get other client's opinions on their performance.

Cost is not the only thing to think about. You should also consider their location (proximity is best), their size (can they handle your volume, large or small), and the personalities of your contacts there (should mesh with your own). Potential partners need to have the same quality standards and ethics as you do. They should also have the experience and the equipment required to meet your specific needs.


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