Guerilla Marketing

  • Build Brand Loyalty
    Don't expect to build brand loyalty overnight--it is a slow, gradual process. Your company's marketing message must be consistent and repetitious. By following a few simple techniques, you will be on ....
  • Guerilla Marketing Consultants
    Guerilla marketing consultants can help a company that has no expertise in the area of using proven strategies to bring results. Perhaps the guerilla marketing project is short-term and therefore does....
  • Effective Brand Strategy
    Effective brand strategy builds brand loyalty. A good brand seeks to deliver your message clearly, establish your credibility, connect with your prospects on an emotional level, and motivate them to b....
  • Brand Positioning
    Your company's long term growth relies on brand positioning. In order for your products to reach their full potential, they must be relevant to as many people within your chosen market segments as pos....
  • Brand Loyalty Measurement
    Brand loyalty measurement is not an easy task, particularly because you are measuring something intangible. To measure it properly involves gauging brand awareness, recognition, knowledge, and recall.....
  • Peer-to-Peer Marketing
    Enabling peer-to-peer marketing requires you to give your customers the tools, incentives, and rewards to spread your word-of-mouth marketing campaign. When it happens by accident, it is hard to dupli....
  • Target Market Profile
    A target market profile includes the market demographics of the people you are trying to reach. Targeting allows you to break down these groups so you can better understand how to reach them and what ....
  • What Is Guerilla Marketing?
    What is guerrilla marketing to your business? Do you send birthday cards to your customers? Have you invented a unique way to use your business cards? Do you write short personal messages on sticky no....
  • Brand Building
    Brand building online differs from brand building offline. Simply put, the online interactive experience has a large effect on corporate identity brand building. The Web lets you build one-to-one rela....
  • Target Market Research
    Target market research should be done before starting a business, before launching new products, and it should always be an ongoing process to gauge customer satisfaction and discover trends. When con....