Legal Marketing

  • Print Advertising For Lawyers
    Print advertising for lawyers might not seem as glamorous as radio or television advertising, but it's the most popular method of marketing for the legal community. In fact, more attorneys use the Yel....
  • Trial Lawyer Marketing
    Trial lawyer marketing has to appeal to prospective clients shopping for an attorney. You can't just place an ad in the paper and expect it to attract clients. Your ad has to be effective and strategi....
  • Personal Injury Law Firms
    Personal injury law firms compete in a very aggressive marketplace. Ever since a landmark Supreme Court decision in the late 70s, the prime focus of personal injury law firms--and some would argue the....
  • Direct Response Lawyer Advertising
    Direct response lawyer advertising is a type of marketing more interested in eliciting an immediate response than eliciting an order. For instance, a potential customer might respond to a direct respo....