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Imprinted Tote BagsWritten by Linda Alexander Imprinted tote bags make a splash with broad-based audiences. If you are running a promotion for an audience made up of different age groups, genders, and hobbies, tote bags are an excellent choice. Tote bags can be used on their own or filled with other promotional products, fliers, or giveaways. Imprinted tote bags last long after your event is over. On the trade show floor, your visitors will be thankful they have something in which to carry their literature. On the plane home, they will be glad to tote their books and magazines in your imprinted tote bags. On the beach, in the library, and at the gym, your tote bags will be seen months, even years, after you give them away. A Variety of Imprinted Tote BagsThe hardest part about promoting with totes is picking them out. They are available today in many different fabrics, colors, zippers, straps, and linings. Gone are the days of a cheap canvas throwaway. Today's totes can be used to carry anything from gym clothes to groceries, to kids' toys. The message you imprint on the bag is important, too. When choosing a bag, be sure that the fabric works for the type of artwork you want done. For example, mesh can usually only be imprinted on a small pocket, while canvas and nylon can be silkscreened. Extras like pockets, zippers, buttons, and reinforced handles will all add to the price, but they will also help your bag stand out from the crowd on the trade show floor.
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