Dog Winter Clothing

Written by Jenni Wiltz
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Dog winter clothing is a very important subsector of the dog clothing market. Winter items such as hats, coats, and rain gear are necessities for the weather conditions in most of the U.S. Depending on the severity of the winter weather in your area, you can post your highest sales figures in this season of rain, snow, and mud.

Dog outerwear apparel is sometimes difficult to find in a fashionable and functional state. Many raincoats, just like those for people, are all substance and no style. If you decide to sell dog winter clothing, you want to be the retailer with products that can catch the eye rather than products that simply get the job done.

Customizing Dog Winter Clothing

A great way to make your mark in the winter clothing business is to customize your product. I suggested this to Abby, and together we recruited a local artist to customize hats and raincoats. The artist painted individual works of art on fabric that Abby then inserted into a custom-made pouch on her dog raincoats.

These raincoats sold very quickly, and soon we even had requests for them to be shipped across the country as Christmas gifts. You can use this technique for any type of winter clothing. Ribbons or cross-stitch can also easily spruce up dark-colored winter sweaters for customers who have to have a one-of-a-kind item.


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